Raider Create

Raider Create was initially presented to us as a project in our Design in the Community course. We were all tasked with rebranding a summer program at the Texas Tech School of Art, formerly referred to as the Pre-College Immersion Program. Our target demographic was 9th - 12th grade students who are interested in art, which inspired our usage of the word create. We wanted students to feel like they were in a low-pressure environment where they are encouraged to explore rather than an environment where they feel pressured to be perfect.

Branding and collateral created in partnership with Sam Jurney and Nathan Clark.